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Browsing byAuthorGrohs, R
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Showing results 1 to 3 of 3
Issue Date
Title
Author(s)
2019-12-03
Can a replacing sponsor benefit?
Carrillat, FA
;
Grohs, R
2023-01-01
Celebrity Endorsements in Liked Advertisements: A Study of Asian Countries
Fam, K-S
;
Waller, DS
;
Grohs, R
2011-01
Effects of disliked executional techniques in advertising: A five-country comparison
Fam, K
;
Grohs, R
;
Waller, DS